My recent post How Are You Managing Social Media Madness brought up some very good points. The discussion is a good one if you still want to jump in.
I also shared this with my Linkedin, Facebook and Twitter followers. With all the comments receive to date, I have a broader view of what some of us are going through and wanted to share what I have learned so far:
- There are many that are completely overwhelmed with social media and how to implement and utilize for their business.
- There are some that are so overwhelmed they have actually got off Facebook or Twitter and some won’t even get onto Google+, well, at least not for now.
- The majority all seemed to agree that having a plan, knowing which social site is best for you, your industry and your audience and staying focused is key.
As we move along in our online business, I know how important social media can play a huge role in building awareness, increase the number of visitors to our site and the chance of engaging those visitors to turn them around into paying customers. So what is the best way to ‘manage’ social media marketing madness?
I would like to share my good ebiz associate and friend, Melanie Kissell – Solo Mompreneur that offered this advice and so expressively stated:
“It’s not humanly possible to
spread yourself thin across ten or twelve social media venues and participate
in a meaningful way. People who try to do that end up neglecting other
important business-building activities and don’t end up building the kinds of
rock solid relationships they need in order to grow their business.
I think the only way to “stop the madness” is to “stop yourself
in your tracks” and do a personal social media assessment. Then pick three
or four social media venues that you’re going to include in your marketing plan
and work those consistently.”
Maybe it is time to step back and currently assess the social media marketing sites we are currently on and how it relates to our business. What do you think?
Always appreciate your thoughts, comments, ideas and suggestions – so feel free to share!
Oh and if anyone wants some good tips on Google+, Daphne Bousquet – Event Strategy Solutions … shares this on her recent post Get Visibility With Google+ – you should go and check that out on her blog.
Wishing you and your business much Success!