With more than 500 million users, Twitter continues to be a key factor for online business success.
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As an active user of Twitter for over two years, I’ve noticed many small business owners, marketers and entrepreneurs not using Twitter to its full advantage.
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Social media is a tool used to attract, build and gain visibility for you, your business, products and services. The same holds true for Twitter. This social media platform offers a goldmine of opportunity.
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If you want to see positive results for your business, you need to learn how to productively use Twitter. Twitter and social media are powerful ways to build an online presence, instill confidence in your followers and grow connections that will, ultimately, become paying clients and customers.
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There are common errors that I’ve seen with Twitter users, which can be easily corrected and will increase your following.
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#1 – Duplicate Tweeting
Tweeting information more than once is a waste of people’s time & puts your account in jeopardy of being shut down by Twitter for repeating (spamming) your followers. Additionally, Tweet only when you will be most visible.-
#2 – Use Hash Tags With Caution
Hash tags are a great way to link words for a search. When you have more than two words in a Tweet with hash tags, you’re overdoing it and it is annoying. Use hash tags sparingly and only for key points or words.-
#3 – Self Promotion Poison
Too much of a good thing can go wrong and so can too much self-promotion. Excessive promotion of your product or service can be repelling to your audience. They want to know what is in it for them, not what is in it for you. Don’t excessively “Tweet” your own horn! In the famous words of Owen D. Young, “When boasting ends, there dignity begins.” (Click to tweet)
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#4 – Hello? Is Anyone Here?
Neglecting your followers is the quickest way to lose them. When someone reaches out to you on Twitter by re-tweeting your post, video or some of your information and there is no acknowledgement…it implies you don’t care. Actively utilizing Twitter for your business is a priority. Schedule special time to get this done.-
#5 – Complete Your Twitter Profile
You need a complete Twitter profile, with a picture, so your followers know you’re real. Too many Twitter profiles are incomplete. You need to highlight who you are and what you are all about, according to your industry keywords. And, don’t forget to smile! First impressions are the most powerful!-
#6 – Buying Twitter Followers
Save your time and money trying to buy a following. Chances are good that they will not be with you long because you didn’t lure them in with something that they need. Contribute to the community…slowly introduce who you are and what you are all about. Before you know it, you will have a loyal group of followers that need your product, service, or who are simply interested in what you have to say.
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Learning the correct way to use Twitter for your online business will build the ‘know, like and trust’ among your followers. Utilizing Twitter professionally and productively will not only grow your business community but also allow you to learn how to use a social site capable of providing tremendous results for your online business success!
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Please share your comments, experience and suggestions below.
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Wishing you the best in everything you do…
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i have a twitter account and i dont use it much but i have 1000 followers i guess. i just share my posts with them but i never get a single visitor from there. so i dont take it seriously. i just use facebook, digg,stumble and pinterest to get traffic. because i dont love twitter too much
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Learning the correct way to use Twitter for your online business will build the ‘know, like and trust’ among your followers. Utilizing Twitter professionally and productively will not only grow your business community but also allow you to learn how to use a social site capable of providing tremendous results for your online business success!!!! twitter should be used the right way!!! isn’t it?
Appreciate you sharing your experience with Twitter Marina, and glad that you took the time to stop by. Twitter can be a tremendous business tool as you mention.
Lynn Brown recently posted..Change Your Mindset To Be That Amazing Winner
really those steps are very nice and very good. in the first i was doing like so many errors but know i”m so happy to know that in order to avoid doing it in other time thanks so much for sharing.
Nice effort, very informative, this will help me to complete my task. Thanks for share it keep it up.
Hi Lynn,
Mayura put me onto this post, and it’s a good one. I don’t think I’m guilty of most of these things, apart from occasionally inadvertently sending duplicate tweets (by mistake!), mainly because I’m not smart enough!
I don’t use hashtags much, apart from FF – I actually find them quite distracting and irritating. At the moment I probably don’t promote myself enough on Twitter, because I haven’t figured out how to schedule tweets yet – at the end of the day, it’s much more powerful when other people share your stuff than when you just promote it yourself, don’t you think?
I always try to thank people who’ve tweeted my content but I’ve noticed not everyone has their twitter feed set up on their sites to alert them to this (Adrienne’s always nagging us about this!)
Thanks for some excellent tips, which I’ll continue to bear in mind as I develop my tweeting skills!
Sue
Sue Neal recently posted..5 Fatal Blogging Mistakes to Avoid – Lessons from a National Scandal
Hi Sue, So glad that Mayura sent you this way, he is a good marketer! Appreciate your feedback and while it is nice to have others promote your information, articles, posts and so forth – that comes when a good relationship is built. Meaning, when you share good valuable information, then others will be apt to share it with their followers. I found that if you just be who you are and forget about selling, you communication is more genuine, people will engage more.
As for hashtags, while they may seem an annoyance, they actually have some very good benefit. It lets the reader know what they can expect when clicking a link, a hashtag will be seen by others searching for that term. So you might want to give hashtags another look, try them out, and you should see more traffic, followers and more engagement with your Twitter account.
Again, thank you Sue for visiting and hope you will be back soon, or please feel free to visit me on my blog at http://empowerwithlynnbrown.com Have a successful and joyful day!
Lynn Brown recently posted..Sunday Thought – A New Earth Inspirations from Oprah
You sure have a gift for writing such great articles! Thank you!
Thank you, appreciate the positive feedback. Glad you stopped by and hope you will visit again soon and please share this site with others.
Lynn Brown recently posted..Empower Your Determination For Online Business Success
Hi Lynn,
I think this is probably the best post I’ve seen on what to do and not to do on Twitter. I guess I wasn’t aware that you shouldn’t do repeat tweeting though. I am guilty of that one, but I don’t do it excessively. I might post something twice a day if I thought it was especially helpful and want others to see it.
And I wasn’t aware that people purchase followers…that seems so strange! How can people think they will get quality followers that way…its pretty absurd.
Thanks for the great information and tips!
Jess
Jess Brown recently posted..Smart Goal Setting in Network Marketing – Are You Doing It?
Hey Jess! Glad to hear from you again! It doesn’t sound like you fall into the excessive category for repeat tweeting at all. Many times I’ll repeat a tweet, with several hours between the original tweet and the repeat, in order to ensure especially important info hits target audiences in different time zones.
Yes, you actually can “buy” followers…strange as it seems!
You are absolutely correct regarding the quality of these followers. Obviously, you’ll get a temporary influx of followers, but for how long & how many of these followers will actually remain loyal? Not many, that’s for sure. But, it is a valid form of “mass marketing” in that whomever “follows” the “purchased” followers are exposed to you/your messages/your blog/your web site & you can gain leads/followers through that domino effect.
Thanks so very much for the kind words & I’m very pleased the article was helpful. Have a super week!
Hi Lynn,
I’ve read a lot of articles about Twitter, but I think this one is the most helpful I’ve ever read. Twitter is not my main social media platform, but I know there are many advantages to use it to gain exposure and establish relationships. Your post inspired me to re-evaluate how I am using Twitter and make some changes. I am guilty of not utilizing it to it’s full potential. I prefer manually tweeting, although I have used Hootsuite in the past. It always stems back to consistency which is an area I am working on for my social media platforms.
All of your suggestions are excellent and they have given me a different way of looking at Twitter. I thought it was enough to RT, but there is much more to it! There is enough commentary on this post that shows it doesn’t take that much time to become actively engaged if I commit more to being consistent and treating Twitter as a useful business tool.
Thanks Lynn,
Raena Lynn
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Raena Lynn: Your compliment is greatly appreciated and makes me blush!
I’m glad to hear that you plan to re-evaluate the way you utilize Twitter because it can be such a powerful tool. You mentioned that you’ve used HootSuite in the past…that’s great! You are familiar with it and will be able to easily integrate your new Twitter strategies into HootSuite…perfect! You’re spot-on with your comment about consistency. Followers need to hear from you on a consistent basis or the old saying, “Out of sight, out of mind” comes into play. Please let me know how things go for you after implementing your new strategies. I love to hear updates about results and what kind of strategies you decided to implement. Thanks so much for stopping by today and sharing your thoughts. Hope you have a spectacular weekend!
Hi Lynn,
You have made some excellent points here with this post and I really like the one about not buying followers. As with all social networks quality content is an important way to attract followers and get the right attention and interest for your business. take care Rosemary
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Hello Rosemary! Thanks for dropping in and sharing your thoughts. I definitely believe quality trumps quantity, whatever the situation. After all, first impressions can make or break a business and if quality/professionalism is lacking, customers/clients/followers will, more than likely, decide to go elsewhere…the exact opposite of what we’re trying to achieve, right? Hope you have a wonderful week/weekend!
Great points that you have given. I use an automated system, but change it about every 2 weeks. I intersperse nice motivational quotes with biz links. The twitter feed runs so fast that many will not even see your tweets. I interact with those who send direct messages, retweet and try to check in daily and see what is happening. Buying Twitter followers? Never. Why, when so many others use automated systems…it is so easy to find followers. I don’t get it…what’s the point of having thousand of followers who don’t pay attention to your tweets? LOL
I appreciate all you have offered here and the extra articles you posted to educate us!
Keep on Tweeting,
Lynn
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Thanks, Lynn! Utilizing an automated system does make things a lot easier, especially for getting out those messages that are not direct interactions. As for paying for followers, I definitely can think of much better ways to utilize capital than paying for followers that don’t/won’t stick around & really aren’t genuinely interested in my business or services! I do appreciate you stopping by & taking the time to share your thoughts. Tweet on & have a super week!
Wow! The sixth one is really suprising! I’ve never heard buying twitter followers before! That sounds strange, and couln’t be that effective!
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Yes, Peter…it appears that money can buy just about anything, other than happiness
It does sound strange, doesn’t it? And, you are correct in that it is not very effective because those followers are not truly interested in you or your business — don’t tend to productively engage — nor do they tend to remain loyal followers. It’s always much better to build your connections in a genuine way, based upon the quality content of your site, your core business values, networking with like-minded professionals & actively engaging in the social media platforms of your choice. Thanks for stopping by and sharing your thoughts. Have a great Thursday!
Really useful tips and advices, thank you so much for sharing them. I am a newbie to Twitter, I have just created my account a couple of days ago, and any important and helpful information is welcome! I think I’ll come back to get some new useful tips on this social media platform, I have resisted to join before, because I also have a facebook fan page and a Google+ account as well, I thought it was too much, but Twitter offers a couple of great opportunities, so I had to give it a try…
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So glad to hear that you’ve joined Twitter, Mona! It is truly a wonderful way to gain presence & build a following when used correctly. When you have time, you should also check out the following articles I’ve written regarding Twitter:
http://learnit2earnitwithlynn.com/social-networking-info/twitter-tips/have-you-changed-your-twitter-profile-lately/
http://learnit2earnitwithlynn.com/social-networking-info/twitter-tips/increasing-traffic-to-your-blog-with-twitter/
http://learnit2earnitwithlynn.com/social-networking-info/twitter-tips/why-do-you-want-more-twitter-followers/
http://learnit2earnitwithlynn.com/social-networking-info/twitter-tips/recognition-tweets-matter-for-twitter-marketing-success/
http://learnit2earnitwithlynn.com/social-networking-info/twitter-tips/marketing-how-to-get-thousands-of-followers/
Additionally, you might want to consider this product: http://totaltweetdomination.com/?hop=lb309
As I mentioned in my reply to Marquita, Hootsuite is an excellent tool to consider utilizing. You can schedule tweets, Word Press blogs, etc. etc. from that one source. It is a real time-saver & a great way to handle multiple social media platforms.
Thanks so much for stopping by and sharing your thoughts! I’m so pleased that this information will support your success. Have a super Monday!
These are great tips Lynn and I was soooo glad to see your point about duplicate tweets. Every once in awhile someone will find their way to my list and I’ll see tweet after tweet of the same thing – almost always some sort of pitch. And then there’s the person who apparently doesn’t know how to schedule tweets because a long list of tweets will come through – all different, but all at the same time. Either way both are quickly removed!
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Exactly Marquita! Duplicate tweets are very annoying and, as you pointed out, we remove them…which is the opposite of what a successful business wants to accomplish. Additionally, you reiterated the very important strategy of scheduling tweets instead of spewing out a long list all at one time. It is precisely that reason why I choose to utilize Hootsuite…such a great tool! Thanks for stopping by and for sharing your thoughts on this subject! Have a great Monday!
Hi Lynn,
Thanks for the tips. I basically use Twitter for syndicating posts a I go along each day. When I do a post I tweet it once. Throughout the week I visit Twitter only once a day. I don’t use an automated system.
I have “Bottlenose” and it streamlines my twitter peeps and what they are responding to me. I like to keep it social so I thank them for the RT, or If the mention something about me, I will try to get the conversation going.
In another column it gives me my daily updates so i can see what my friends are tweeting and pick a few and reply to them.
I know I must be the only one on the planet that hand picks tweets, but i don’t like it automated. Twitter is not my main social platform, but I spend 15 minutes a day on it to catch up.
I was tempted to buy some tweets once, but chose not to because I rather have it organic.
Thanks for the info!
Donna
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Thanks for dropping by, Donna!
It truly sounds like you have a system/schedule that works very well for you. I know your followers appreciate the personal responses (re: hand-picking tweets). That goes a long way towards building genuine and lasting connections. Additionally, I completely understand your desire to keep it “organic” & not purchase tweets. I like the way you communicated that choice. Sounds like you’re also doing a fantastic job of actively engaging through keeping conversations going & keeping it light/social. Your personality shines through to your followers & they appreciate the genuineness you convey. I’m so pleased you enjoyed my tips and appreciate your thoughtful comments/tips/advice! Have a super weekend!
Hi Lynn,
I’m new to Twitter and really appreciate your tips. I admit to duplicate tweeting blog links, esp. since my Facebook profile and fan page are linked to my Twitter account. I also am a bit confused on how to properly use Twitter as well as how to schedule tweets. I always thank new followers, RT and reciprocate by visiting their blog, website, etc. and leaving a comment.
Nicole Luongo recently posted..Walk Like An Olympian: Win the Game of Life
Glad to be of help, Nicole! Learning anything new takes a bit of time and practice, but it sounds like you’re well on your way to productively & actively using Twitter. It’s great that you thank new followers & it also helps build lasting connections when you give “shout outs” to particular followers as well. Everyone appreciates a bit of attention & it shows that you are actively engaging instead of just scheduling tweets. Have you tried HootSuite yet? It’s a great tool that allows you to schedule tweets, blog posts, etc. etc. well in advance. HootSuite saves a lot of time, but should never be the only source of engaging in the various social media platforms. By visiting followers blog sites, it shows that you are genuinely interested in whatever they are doing/saying…so, kudos to you for that! If you haven’t done so already, you might check out the following articles on my site:
http://learnit2earnitwithlynn.com/social-networking-info/twitter-tips/have-you-changed-your-twitter-profile-lately/
http://learnit2earnitwithlynn.com/social-networking-info/twitter-tips/increasing-traffic-to-your-blog-with-twitter/
http://learnit2earnitwithlynn.com/social-networking-info/twitter-tips/why-do-you-want-more-twitter-followers/
http://learnit2earnitwithlynn.com/social-networking-info/twitter-tips/recognition-tweets-matter-for-twitter-marketing-success/
http://learnit2earnitwithlynn.com/social-networking-info/twitter-tips/marketing-how-to-get-thousands-of-followers/
Also, check out this great product: http://totaltweetdomination.com/?hop=lb309
Thanks so much for stopping by, Nicole, and for sharing your comments/concerns. Hopefully, the above information combined with the knowledge you already have, should greatly enhance your Twitter success! Have a great weekend!
Hi Lynn,
I would actually have to agree with you on not repeating tweets. I have seen some of the people I follow do it and I must say it looks pretty bad, not to mention it is a bit annoying. The impression that repeat tweets give is that you have nothing new to say or that you are spamming a lot.
Mariella
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That is true Mariella. And usually it will be a new account that just sprung up and there only purpose is to rifle out tweets in hopes people will click their link. For me and what I share to others, it is best to create those good, long lasting business relationships. It takes time, but it is well worth it!
Appreciate you stopping by today and sharing your comments. Always a pleasure!
Happy weekend to you too.
Lynn Brown recently posted..How To Efficiently Work From Home
I really liked this post Lynn. I have been slack on Twitter lately and all your tips are very good.My question for you is if someone sends me a direct tweet or a response, should I get an email so I know someone responded? I would never intentionally ignore someone. I will be checking out some of your other posts too.
Beverly Monical recently posted..The To-Do List, Does It Make You Stressed?
Thanks Beverly and you may see in some of my other posts where I talk about my 30/30 rule. 30 minutes in the morning and 30 minutes in the evening to check your social sites. Checking your social sites for direct messages, tweets, retweets, etc. is really important. It lets your audience know that you are active in your business.
However, a lot of the direct messages are just ‘automated’ thank you’s with links to product promo’s and that sort of thing. I like to use HootSuite which lets me see at a glance current tweets, DM’s and those that are mentioning me.
You can get an email each time someone followers you, direct messages you, retweets, etc. That is in your settings of your Twitter account. I have turned that off because you will get to a point where you will get just too many emails every day!
Give HootSuite a try — I think you will find it very helpful not only for Twitter, but you can add Facebook and LinkedIn too
Have any questions or get stuck, let me know over on my Facebook fan page or drop me an email. Will be happy to help!
Lynn Brown recently posted..3 Ways Small Business Owners Can Improve Confidence in Business
Great and helpful Lynn as always !
It is important to take care of other people’s comments on our tweets otherwise the while idea of tweeter looses it’s purpose .
Sometimes I wonder though how to make sure everyone gets the right attention when reading my tweets or starts following me.
Thanks for sharing and best wishes !
Happy Friday Patricia! I’m glad you found the information helpful. Indeed, if you do not actively share/engage on Twitter, followers will fade. If you achieve a large number of followers, it is virtually impossible to respond to each and every person. But, you can set a goal to respond to “X” number of tweets per day & respond to the tweets that do, perhaps, address the needs/questions you’ve seen pop up with multiple followers. You can also have a goal to tweet “X” number of times throughout a day, sharing tips/advice/thoughts/questions you might be pondering…asking questions tends to increase the active participation level.
Thanks so much for stopping by today & for sharing your thoughts. Have a super weekend!
Lynn, I used twitter for a long time… with out really knowing what to do.. have amny followers… and I would say that for teh last 3 months, I probably went there two times… I truly do not know how to use or what for… so I just do nothing till I know what all is about… and to do that I need to go and learn… that is something I am not looking ofrward … so as you can see, I am not a great candidate to give you any worthwhile comment… except that Ilearne dsomething new on what not to do.. if I ever go back to use it often…
Thanks so much for yoru effort to support others succeed in twitting
nick catricala recently posted..Suggestion….
The most important thing we can achieve each day is learning something new. So I am glad to hear Nick you learned just a little bit more about Twitter. You know not all social platforms are good fit for every business, product or industry. However, Twitter does provide a great resource to reaching out to others, sourcing other connections and gaining information from your market.
I appreciate you stopping by today and sharing your thoughts as any and all comments are worthwhile in my book! Have an awesome day Nick and please feel free to visit again soon.
Lynn Brown recently posted..Stop Making Excuses & Start Making Choices
Lynn, would duplicate tweeting be considered using different words or phrases to promote a post or link? Of course it would have to be timed out as well. I don’t think you can tweet something once and expect all your followers to see in their streams.
Excessive promotion of course would be a major turn-off. I would agree about buying followers, did it once for business account and you don’t get the quality if you go at it day by day in the proper way with interests, etc.
You really have to build relationships on Twitter too. I think that is the most important piece of the Twitter puzzle.
Lisa recently posted..World Bloggers Award Passing Of The Torch
You are right Lisa, tweeting something once, especially if you are promoting an event or product won’t work and isn’t a good marketing strategy. But as you point out, changing the verbiage of the tweet is key. It is a good opportunity for the business owner, marketer or networker to highlight different titles or keywords that pertain to the same link you are promoting.
Glad that you mention this and I hope I didn’t confuse people on this one strategy. Duplicate tweeting is when someone ‘copy and paste’ the same thing over and over again in their timeline. I think, it may have changed, but Twitter can shut your account down for this.
Appreciate your input and sharing your comments Lisa. Thanks for stopping by and wishing you an awesome day ahead!
Lynn Brown recently posted..What is the Right Keyword Density for a Business Site?
Really helpful tips, and it is actually what I had been searching for. I just want to get out of stuck, I feel so stressed because of my blog nowadays. I’ve just started my new blog, and I have heard so much about the importance of fresh content etc. But somehow I have lost my motivation, there are too many things to do with a blog. I unfortunately haven’t done anything like this before, so your useful tips could be very helpful for me. Thanks for sharing them!
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Lena: Very glad that what you needed help with at this moment happened to be the exact topic I shared this week! Fate?? The most important thing I can tell you is not to be stressed about blogging. Write about what you love…write about things you feel passionately about. If you do this, ideas will flow easily, your excitement will return & the stress will fade away like a bad memory. Always remember, your readers can “feel” your mood through your writing…so it’s very important (and a lot more fun) to write about things you enjoy. Share your passion, share your advice & share your experiences…you’ll get back so much in return! Finally, follow the advice of the famous song lyrics & you’ll be ok — “Don’t worry…be happy!” Thanks for stopping by this week and for sharing such thoughtful & genuine comments. Wishing you the best in all you do!
Hi Lynn,
You have depicted really nice tips dear
Very interesting…
Repeating can be done if followers necessarily see it as a repeat, right dear?
If they see it over and over in hour by hour, it will be really boring. But if we schedule tweets well, we can change the fact, no? I think sometimes it matters as all followers don’t see our tweets at the first time we tweet and repetition is to maximize reach. But I ll add “Be Careful” 
As I see, hashtags really helpful for people who search for tweets
But for followers who see ‘em on stream, seems like spamming… LOL… That’s how I feel if tweets overloaded with hashtags 
I can agree with #3, #4 and #5 without a doubt and I remember you had a great post about completing Twitter profile 
I was wondering why it isn’t mentioned there.
Personally, I have no faith in buying followers dear
People are not for buying and yet they are not loyal as I feel. If I see someone buys followers, eventhough he/she doesn’t later on, I’m not gonna think about following. But for businesses, it could be plus point on the aspect of marketing and still it could be a fact for criticism.
Cheers…
Mayura recently posted..How to Set Up Your Blogger Blog with a Custom Domain on GoDaddy
I love your insight Mayura. You have a wonderful sense of balance and business. That is important and good lessons to learn. I appreciate you sharing your comments as you provide some helpful information for others.
Repeating tweets through scheduling is a good idea for some information you are promoting. Because I agree with you, your followers may be in different time zones so having tweets scheduled for different times and different days is required. However, it would be best to change up the verbiage while using the same link. Again, this keeps your Twitter stream interesting and and less boring
Thank you for sharing your comments here today Mayura, it is always a pleasure having you stop by. Wishing you a wonderful week.
Lynn Brown recently posted..3 Ways Small Business Owners Can Improve Confidence in Business
I try to stick to the general topics of my industry for my tweets which are usually a link to a relevant announcement or event in our industry with a sprinkeling of off topic tweets of cool images or real world events – i try not to just paste links as i feel these are ignored with out an explination then a couple times a day i promote our site or products my mix is 60-30-10
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That is great Jon, your 60-30-10 mix is a good tip that others might want to refer to. Mixing it up is best to keep your audience coming back and wanting more. Twitter is the kind of social platform where you can experiment and be able to tell rather quickly is people are responding to your marketing plans or strategies.
Appreciate you stopping by today and sharing your comments. Please visit again soon and have an awesome week ahead.
Lynn Brown recently posted..Stop Making Excuses & Start Making Choices
While I don’t necessarily agree with #1, majority of these points are spot on. Even #1 is correct if abused! Twitter is actually a platform that CAN handle repeat tweeting if the spacing is right. Because it’s an instant-media platform, items posted two days are actually “out of sight, out of mind”. This is why the platform can handle such things and also can handle a higher volume of posts than other platforms.
I use repeat tweeting, of once a day, in the few days right before a major event. However, I do this only in short term use in that high of frequency because it will have an impact on your followers and not always a great one. Definitely consider the pros and cons.
I also use tweeting of my older blog posts to draw traffic (and google) into my archives. There is lots of items in my archives that my followers enjoy seeing and this is not a wasted tweet. However, you don’t want to tweet the same post over and over every day. Shuffle it up and keep it fresh and blend it with new stuff.
I would add #7 of not actually engaging in conversations and not having a percentage of your stream being conversations. If all of your content in your stream is automated, remote tweeted or even just tweet button shares… people will soon learn you are not home and will simply leave you. Twitter, like other social sites, can not only be used as a blast media.
Kim
Kimberly Castleberry recently posted..Where Did My YouTube Store Tab Go? How To Find Your Missing Store!
Kimberly: I’m doing my happy dance because of your fantastic comments/advice/tips! You summed-up #1 exactly…don’t continually tweet the same thing over & over…it’s boring & unprofessional. I’m so glad you mentioned the two day factor and absolutely agree & recommend your advice of tweeting older blog posts. Finally, your addition (#7) is terrific advice! Twitter definitely lends itself to the “personal” touch & followers quickly spot someone who is not actively engaged. Social media platforms, as we well know, are such an essential tool for making personal connections, networking & building rapport with customers/clients/colleagues unheard of ten years ago. I greatly appreciate your mindful comments & the addition of such valuable advice. As always, thanks for stopping by & taking time to share your knowledge/experience. Have a super week!